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As America's leading manufacturer of street light poles for over a century, Union Metal
has a well-established brand and reputation. MarketSense redesigned Union Metal's Web site to reflect their new brand image and to optimize it for search engine rankings. Featuring photographs of Union Metal's innovative and extensive line of streetscape lighting, a dynamic photo gallery, a Specifier's Toolbox, as well as a comprehensive brand overview and explanation of their products and services, the new site has seen significant increases in online traffic and is generating viable sales leads for their national sales team.
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